This service is operated by SBOM Ltd, a private limited company registered in England and Wales (company registration number pending; will be updated once issued). In these Terms, "we", "us", "our" refers to SBOM Ltd. "You" refers to the person using the service.
We provide an AI-powered thinking partner designed to help you work through decisions, patterns, and strategic questions. The service is available via the web at app.thestrategicbusinessofme.com and, in future, via installable progressive web app (PWA).
The service includes text and voice interaction, document upload and analysis, memory across sessions, and various export features (plans, summaries, calendar files).
You may use part of our service anonymously. To access features like memory, saved conversations, or subscriptions, you need to create an account. When you do, you agree to:
You agree not to:
We reserve the right to suspend or terminate accounts that violate these terms, with or without notice.
We offer paid subscriptions for extended access. Current pricing is published on our website. Subscriptions are:
Price changes: We may change subscription prices with at least 30 days' notice. If you don't agree to a new price, you can cancel before it takes effect.
The service includes automated safeguarding — if you express thoughts of self-harm or crisis, the service will direct you to appropriate crisis support resources. This is automated and region-based.
This service is not a replacement for emergency services, mental health professionals, or medical advice. If you or someone else is in crisis, please contact local emergency services or the appropriate crisis line for your region.
The thinking partner is built on large language models provided by Anthropic. It can:
You are responsible for the decisions you make. The tool supports your thinking; it does not replace your judgement.
The framework, doctrine, language ("Economic Athlete", "Parent Company", "Pre-Bias", "Winning Emotion", and the other framework terms), the platform code, design, and branding are the intellectual property of SBOM Ltd and/or Anoop Pandhi. You may not reproduce, teach, resell, or commercialise the framework without written permission.
You retain full ownership of your own conversations and uploaded content. You grant us a limited licence to process them for the purpose of providing the service.
We aim for high availability but do not guarantee uninterrupted service. We may need to take the service down for maintenance, upgrades, or in response to issues. We are not liable for service interruptions or data loss resulting from circumstances beyond our reasonable control.
To the maximum extent permitted by law, SBOM Ltd is not liable for:
Our total liability for any claim is limited to the amount you have paid us in the 12 months prior to the claim.
Nothing in these terms limits liability for death, personal injury caused by our negligence, fraud, or anything that cannot be limited by UK law.
You can delete your account at any time. We can terminate your account if you breach these terms. Upon termination, your access ends and we will delete your data in accordance with our Privacy Policy.
We may update these terms as the service evolves. Material changes will be announced in the app or via email, with at least 30 days' notice where legally required. Continuing to use the service after changes take effect means you accept the revised terms.
These terms are governed by the laws of England and Wales. Any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales, except where you are consumer-resident in another UK/EU country, in which case you may also bring proceedings in your local courts as permitted by law.
Questions about these terms? Email ap@thestrategicbusinessofme.com.